Client case study: construction safety serious game

Eurovia / MIA

Format
Bilingual escape room

Rollout
Tobacco Dock, London

Key challenge
Zero-accident culture

Context and prevention challenges

Faced with the operational constraints of infrastructure sites, Eurovia wanted to strengthen its prevention policy and take a fresh approach to occupational risk assessment at an international convention :

  • An international convention in London calling for a bilingual game for 186 construction managers.

  • Clear fatigue with top-down messaging and theoretical safety reminders.

  • A vital zero-accident requirement, demanding active vigilance from everyone on site.

The bespoke programme delivered by Arcane

To meet the standards set by the Prevention department and put health and safety at the heart of the conversation, Arcane Experience designed an immersive modular set, built entirely in a French workshop and then shipped to London.

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An immersive time capsule at Tobacco Dock

Designed in France, then shipped and assembled at London’s Tobacco Dock, the structure dropped teams into a realistic site office. To get 186 participants through in two days, the game ran on precision-timed rotations and a fully self-contained mechanic. Bilingual professional actors handled the theatrical welcome, the management debrief and very discreet audio guidance from an outside capsule controlling the flow.

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Hands-on immersion in construction risk analysis

Placed at the centre of a fictional post-accident investigation, players had to travel back in time to analyse working situations and identify the causes of the incident. Teams worked together to kit out their workstation with personal protective equipment (PPE), operate a control panel through a partition and spot ten critical hazards on the site (including fall-from-height and co-activity risks). Every activity rewarded direct communication and preventive measures, with no hierarchy and no judgement.

Impact and feedback

The programme proved that an active approach to prevention wins teams over to health and safety rules: for the first time at an event of this scale, a continuous queue formed spontaneously to take part in a safety activity. The format showed that a demanding game-based approach can tackle accident prevention with real seriousness and pragmatism.

Arcane faced a tall order: bringing safety culture to life for international managers without turning it into a lecture. Mission accomplished. Seeing teams queue up to crack a safety investigation and debate the right reflexes proves that immersion radically changes how our messages land.
Franck Ollivier
Health, Safety and Prevention Director at Eurovia
Working with Arcane on this London event was exemplary. Their ability to design a self-contained, bilingual, precision-timed setup in France, capable of absorbing such a flow at Tobacco Dock with actors running the show, made this activity the main attraction of the convention.
Fabienne Broggi
Project Director at Made In Agence

A quick FAQ for decision-makers

How do you engage teams during a Safety Week without lecturing them?

An immersive game defuses the classroom effect by handing risk assessment to the employees themselves. By replacing formal reminders with an active investigation, the programme puts managers and site crews on an equal footing in front of the facts. That objective neutrality gives everyone ownership without blame, creating genuine collective buy-in to prevention on the ground.

Why choose a physical, hands-on scenario over a digital module?

Handling real equipment in a real situation embeds health and safety reflexes that no screen can teach. On a construction site, accident prevention relies on immediate communication, co-activity and practical, hands-on actions. By handling personal protective equipment and technical panels against the clock, teams experience operational reality and build lasting reflexes.

Take it further with Arcane Experience