ENERGISING BRAINSTORMING THROUGH PLAY
Gamestorming
The challenge
COMAP asked the Arcane team to help them optimise their innovation process.
During their brainstorming sessions, COMAP employees struggled to step outside their usual frame of reference and broaden their thinking. The goal: use play to shift their perspective and spark fresh ideas.
Our response
We designed two gamestorming sessions.
Two meetings — one online, one in person — guided employees through their thinking process with a series of targeted, playful exercises.
The format
2 × 4-hour sessions, each made up of a series of back-to-back workshops:
ice breaker to get to know the participants,
role play to understand the target audience better
ideation to gather as many new ideas as possible, with no self-censorship
refocusing to analyse the ideas and develop the most promising ones
It all starts with a conversation!
At Arcane, every enquiry matters.
Tell us what you have in mind and we’ll give it our full attention.
